The campaign film for Dansk Retursystem is an honest and humorous tribute to 20 years of Danish commitment to recycling. With a touch of self-irony, the film portrays the small annoyances of returning bottles and cans – sticky fingers, broken machines, and the familiar smell of the return room – but turns them into a celebration of Denmark’s world-record return rate.
Year: 2022
Long read (in Danish)
Awards
Creative Circle Award
Dansk Retursystem - Thank You!
Silver (Art Direction)
The True Award
Dansk Retursystem - Thank You!
Shortlist (The True Editor)
Director — Ian Isak
Production company — Honeytrap Film
Executive producer — Malene Dyhring
Producer — Louise Høyer
1st AD — Tue Czajkowski
Production assistant — Mads Dresling
Runner — Aviaaja Jensen
Director of photography — Jonas Blond
Gaffer — Claus Høyner
Gaffer assistant — Mads Frølich
1st AC — Kristoffer Høyer
DIT — Kale Jensen
Editor — Allan Funch
Still sequence editors — Jonas Blond & Ian Isak
Colorist — Mikael Balle
Sound designer — Samuel Lehn, Supersonic CPH
VFX & Online — Larsen VFX
Set design — Mads Jørgensen & Christian Rathmann, Wonderland Productions
Costume — Lulu Lückow
Voice over — Thomas Bo Larsen
Casting — Kiel Casting
Agency — Robert/Boisen & Like-minded
Creatives — Klara Vilshammer & Kristoffer Boas
Agency producer — Gitte Andersen
Client — Dansk Retursystem
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